(Santiago, Chile) – Chilean wine marketing and strategy firm Andes Wines announced that it has signed a strategic alliance agreement with Norwegian web applications developer nLink, as part of its most recent spin-off project “WineAmix: Digital Laboratory”.
The Digital Laboratory’s main objective is to fuel innovation in the winemaking, food, tourism, and entertainment businesses with the use of digital tools. For this purpose, it will offer a custom-made service in the design and implementation of digital tools to improve customer relationship management initiatives, as well as generate and/or increase sales using the Web as a tool. Continue reading →
The brainchild of Rafael Lopez, Juan Pablo Buscaglione and Humberto Lobos, Smartbox TV was created to develop interactive applications for digital television, which are integrated into three screens: TV, PC and Smart Phone. The concept is to exploit the bidirectionality that allows the new technology, developing interactions that involve the viewer and create value for operators, TV channels, brands and users. Continue reading →