While Chile is often seen as the country at the end of the Earth, ironically, it is not where South America ends. If one were to travel here, they would see that it is actually where it truly begins.
This storied and enchanted land is filled with tremendous economic development opportunities, natural resources, spirited, unified and determined citizens, and a rising middle class that provides a growing and dynamic market to create, launch and test new ideas.
With a 106% mobile penetration and top ranking among countries worldwide in terms of social network adoption per capita makes Chile an extremely attractive market for development in the mobile and technology space. And it also lends the possibility to scale throughout other markets in Latin America and/or Asia.
The Latin American market is very “vibrant”, as there is a growing number of people who have a smartphone for the first time and even people who are having their first experience with a mobile device. Latin America is also a source of innovation of products and applications at lower cost. – Stephen Elop, Nokia CEO